Do You Really Know What's in Your Besan Mixture/Namkeen? The Truth May Surprise You!

Most people pick up a pack of namkeen without a second thought. It’s delicious, it’s crunchy—but is it actually good for you?

When you look deeper, you will realize that most besan-based snacks aren’t as pure as they claim to be. Many brands cut corners by mixing rice flour into their besan to reduce costs, taking away the real nutritional value. Add to that palm oil, preservatives, and hidden sugars, and your so-called “healthy” snack is nothing more than a processed trap.

In this blog, we’ll take a better look at what’s really in your snacks—and why The Earthly Life refuses to compromise on purity.

Hidden truth about mass-produced besan: what you’re not being told!

Imagine you bought a packet of besan (gram flour). Naturally, you assume it’s made from pure chana dal, as it’s supposed to be.

But here’s the little secret of the mass food industry: most commercial besan isn’t what you think it is.

The problem? Adulteration.

To cut costs and increase volume, many brands mix rice powder into besan, diluting the quality of besan. While this may not seem like a big deal, here’s what actually happens:

●       Lower protein content

Pure chana dal besan provides 20g of protein per 100g (Source: Healthline). While rice powder contains barely half that amount (Source: USDA). By adding rice, manufacturers peel away the nutritional value you expect.

●       Compromised texture & taste

Ever wondered why some besan has a dull taste, or doesn’t mix well in recipes where it’s expected to? Well, now you know the real reason. The more rice powder added, the lower the quality.

●       Less energy, more empty calories

Our bodies digest rice powder really fast. So it gives you a quick spike of energy but leaves you feeling hungry soon after. But pure chana dal provides slow-releasing energy, keeping you fuller for longer.

Why The Earthly Life takes extra effort to ensure pure besan made of whole chana

At The Earthly Life, we have a motto Purity is our Priority. That’s why we make our own besan from whole, carefully sourced chana dal.

What makes our besan different?

✔ No cheap fillers – 100% whole chana dal, no rice powder, no shortcuts.

✔ Higher protein, better energy – Every serving fuels your body with real nutrition.

✔ Handcrafted for authenticity – Unlike mass-produced besan, ours is made in small batches to retain purity and freshness.

When you snack on our Pure Besan Mixture, you’re choosing a product that’s as real as it gets—crafted with care, honesty, and a commitment to better health.

Hidden enemy in snacks: Palm oil & why we say NO

First, a quick fact check: What is palm oil?

Palm oil is a commercially produced vegetable oil extracted from the fruit of the oil palm tree. Most packaged foods, from biscuits to namkeens, use palm oil. It’s used because it’s cost-effective and extends shelf life. But the question is, at what cost? Let’s find out.

Why is palm oil a problem?

1. Highly processed & unhealthy

Most commercial snacks use refined palm oil, which undergoes heavy processing. This process increases the shelf life but reduces the oil's natural nutrient content.

Palm oil contains fat that raises cholesterol levels (Source: pubmed). This is a risk factor for heart health. Further, it contributes to weight gain (Source: Nature). So it makes sense not to use it in your diet.

2. Leads to big environmental issues

Palm oil production is a key driver of deforestation. It directly leads to the destruction of rainforests and wildlife habitats in countries like Indonesia and Malaysia. Palm plantations built by replacing forests in these countries have put endangered species like Orangutans, Sumatran Rhino, and Pygmy Elephants at the risk of extinction (Source: WWF).

Why The Earthly Life says NO to palm oil

“Let food be thy medicine and medicine be thy food.” ~Hippocrates (460 BC-370 BC).

This ancient wisdom guides everything we do at The Earthly Life. That’s why our Pure Besan Mixture is made with zero palm oil and instead uses healthier alternatives that:

✔ Retain the natural nutrient content of ingredients✔ Support better digestion and metabolism✔ Keeps away harmful fats from your diet

By choosing snacks without palm oil, you’re not just making a healthier choice for yourself—you’re also making a more sustainable choice for the planet.

More than just a snack—High protein source

Most snacks on the market are designed to do one thing: satisfy your cravings, but at a cost. They come loaded with refined flour, empty carbs, and unhealthy fats, leaving you hungry again within an hour.

Call us obsessive, but at The Earthly Life, we believe snacks should fuel your body. Our Pure Besan Mixture contains 20g of protein per 100g, making it a true high-protein snack.

Why does protein matter?

Protein is the key nutrient responsible for muscle repair and growth. Snacking on high-protein food helps keep your muscles strong, regardless of your age or fitness goals.

The common snacks like chips and biscuits give you a quick sugar rush, followed by an energy crash. But our Pure Besan Mixture is made to provide you with slow, sustained energy, keeping you fuller for longer.

Also, let’s not forget that protein is essential for brain function. A high-protein snack like our Pure Besan Mixture is ideal for students, professionals, and anyone with a hectic schedule.

Instead of munching on junk food that does nothing for your health, choose snacks that actually nourish you.  Packed with 20g of protein per 100g, our Pure Besan Mixture is not just a snack—it acts as an added fuel for your days.

Sustained energy vs. Sugar cravings—Why your snack choice matters.

Have you wondered why you can’t stop after just one cookie or a handful of chips? Hear this out: it is not about willpower—it has a science behind it.

Most processed snacks are loaded with refined sugars and fast-digesting carbs, which give you an instant sugar rush. But that quick boost comes with a downside:

The more sugar you eat, the more you crave.

When you eat high-sugar snacks, your blood sugar spikes rapidly, giving you a temporary burst of energy (Source: WebMD). But within an hour, your blood sugar crashes, leaving you:

●       Tired & sluggish

●       Hungrier than before

●       Craving more sugar

It’s a vicious cycle. And big food companies know this, which is why they design snacks to keep you coming back for more.

Why our Pure Besan Mixture keeps you satisfied longer

Unlike sugar-filled processed snacks, chana dal (the base of our Pure Besan Mixture) is packed with slow-digesting carbohydrates that provide:

●       Sustained energy – No sudden crashes, just steady energy throughout the day.

●       Better satisfaction – Keeps you feeling full longer, reducing unnecessary cravings.

●       Stable blood sugar levels – Helps avoid mood swings and energy dips.

Whether you need a pre-workout boost, a midday snack, or something to keep you going during a busy day, our Pure Besan Mixture fuels you the right way—without the craving trap.

Snack smart, stay energized

When you choose healthy snacks like Pure Besan Mixture over sugar-heavy snacks, you’re choosing health over instant gratification.

So the next time you crave a mid-day snack, ask yourself: “Is this helping me or fooling me?”

Are you looking to stock Pure Besan Mixture for your store, café, or business? We offer flexible packaging and competitive pricing for bulk buyers.

Packaging options:

●       Retail Packs: 100g & 300g (Perfect for store shelves)

●       Custom Bulk Packaging: Available for 50kg & above

For bulk enquiries, you can contact us via:

●       Call/WhatsApp: +919078285925

●       🅾 DM us on Instagram

●       ✉️ Email us here